Multichoice Uganda–the parent company of DSTV and GOTV has increased package rates for decoder subscriptions effective September 2020. Having leveled the current COVID19 pandemic earlier with a free 50% offer to customers, the company has slipped back to its trend by increasing all package prices.
Package prices have increased on a ratio of 1-5% from the usual rates. For Instance, GOTV Packages have increased by a fair margin of UGX 1,000 from the base rates.
For DSTV customers, package prices have gone up with a minimal decrement on the number of available channels per package. By this fashion, DSTV and GOTV are now the most expensive PayTV services in Uganda, and below are the new package rates.
The new 2020 DSTV Package Prices
| Package Name | New Price | Old Price |
| Access | 35,000/= | 33,000/= |
| Family | 52,000/= | 49,000/= |
| Compact | 84,000/= | 79,000/= |
| Compact Plus | 135,000/= | 129,000/= |
| Premium | 227,000/= | 219,000/= |
New 2020 GOTV Package Prices
| Package | New Price | Old Price |
| GOTV Value | 17,000/= | 16,000/= |
| GOTV Plus | 27,000/= | 26,000/= |
| GOTV Max | 40,000/= | 39,000/= |
By the structure of the new Package pricing, Multichoice must be adapting to new UCC license standards which may be forcing the brand to recover its profitability ratio by raising package prices in return.
For now, the COVID19 Pandemic has affected several businesses worldwide with little to no room for recovery. So, the increase in PayTV package prices could force several customers to switch to Free to Air channel offers since most new TVs support DVB T2 straight out of the box.