Microsoft the world’s biggest software company that purchased Nokia’s premium series of Lumia smartphones came out to admit that indeed the popular windows powered phones are dead depending on the current market trends with android & Ios in the lead. More so with Microsoft founder Bill gates announcing his move to android powered smartphones was a clear indication that indeed the windows phone is loosing out.
According to Microsoft’s Joe Belfiore, Windows VP (and former Windows Phone program manager) said that new features and hardware for Windows 10 Mobile “aren’t the focus” anymore. There will be fixes and security patches, of course, but you shouldn’t expect more than that,which clearly indicated that there are no plans to develop more features for the popular windows powered smartphones.
As for why the platform has been all but dropped? The executive boils it down to one main reason: the difficulty of getting developers to write apps. Microsoft tried paying companies to produce apps and even wrote them itself when creators couldn’t or wouldn’t get involved, but the number of users was too low for most companies to invest, which move let down global users since they rely on the windows store for alternative apps similar to android’s popular play-store.
Whatever the reason, it’s safe to say that Microsoft isn’t just acknowledging that Android and IOS hold a clear lead but rather internally finding ways of making the windows phone compete favorably and avail more apps to the global users even when many cross platform Microsoft apps have been developed of late.